JOINT PRESS RELEASE
October 3, 2017
For immediate distribution
CITY OF EL PASO AND BORDERPLEX WORK TO KEEP AND CREATE JOBS IN EL PASO
FULLBEAUTY Brands to retain local jobs with growth plans on the horizon
EL PASO, Texas - FULLBEAUTY Brands, a digital and catalog retailer for the plus-size consumer, is retaining its current workforce and laying the groundwork for future growth. The company is hiring an additional 80 new employees this year alone for its local customer service center.
"El Paso is a fantastic place to do business. We are proud of our local team and we are excited to expand our impact locally and nationally through outstanding customer service," said Alfonso Espinoza, the Director of Human Resources for FULLBEAUTY's El Paso location. "Our company has been successful in recruiting and keeping talent. We have many examples of homegrown talent moving up to senior positions and recruiting local individuals into these positions-myself included."
"FULLBEAUTY Brands' commitment to retention and growth in El Paso demonstrates their investment in our workforce and community. The potential for job growth is promising for the region and sends a signal to other businesses that we are a prime location for investment," said Mayor Dee Margo.
FULLBEAUTY worked closely with the Borderplex Alliance, the local regional economic development organization, and The City of El Paso to ensure viable expansion of its workforce. With the approved incentives package from the El Paso City Council, the company will retain 525 employees and continue to be a key employer in the business services sector of El Paso. The company plans to hire up to 500 jobs in the next 3 years.
"FULLBEAUTY Brand's decision to expand in El Paso reflects a positive business climate in our city and community. El Paso remains a compelling place to do business and a great area to invest," said Jon Barela, CEO of the Borderplex Alliance.
Over the last few years, FULLBEAUTY has seen a significant increase in its retention rate, which exceeds the industry average. Through investment in recruitment and training efforts, the company has been able to identify strong individuals in the community that they plan to develop over the years to come.
FULLBEAUTY Brands Inc. is the fashion authority for plus-size women and men seeking fashion inspiration, style advice, and clothing tailored to their individual needs. Proprietary brands under the FULLBEAUTY Brands Inc. umbrella include: Woman Within®, Roaman's®, Jessica London®, Swimsuits For All®, Ellos®, KingSize®, BrylaneHome®, and fullbeauty.com®, an online marketplace that offers a curated collection of countless brands and thousands of products, serving as the premier fashion and lifestyle destination for women in sizes 12+.
The Borderplex Alliance has been working with regional economic development partners, including the City of El Paso's Economic Development department to recruit businesses to the region. For more information on the Borderplex Alliance, please visit www.borderplexalliance.org. For more information on the City of El Paso's Economic Development Department, please visit https://www.elpasotexas.gov/economic-development.